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Home Music Tejano/Reg Mex Green ROI: cool moves, economic sense
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Green ROI: cool moves, economic sense

San Antonians can find out the beauty, the elegance, and the economic allure of going Green at a new "Green ROI" workshop
scheduled 10 a.m.- 3 p.m. Monday, Feb. 16.
Presented by Sal Rastegar, the seminar is offered at $165 per person at the Texas A&M Ext office, 9350 S. Presa, and it will cover all of the basics in learning how going Green can make economic sense.
We asked Rastegar why going green was so important in today's market:
"Green is a vision and a movement that's been held by the lovers of our planet and our health for decades," he said. "Today that vision has come be realized not by choice but by a force to protect ourselves and our planet."
He added: "Green is important because it makes sense to rid ourselves of toxicants that are harmful to us, to not senselessly waste energy and precious resources that we all share, we have the tools and can acquire habits to actually save money while living better, and because the market forces require us to live a better life as clients and customers are demanding it more and more because they are becoming more saavy; there is a social will behind it."
He noted that "the highest office in the land has put its political will behind it and plans to create over 5 million jobs in the Green Industry for our nation. Is Green important economically in this intense environement, you bet ya."
  
This from his website: http://www.makegreencount.com 

“Small solution for a big impact

"We all know at an intellectual level why we should go Green, because it is good for our organizations and our profession.  But this is also a matter of love of our families, our communities, our nation and our planet.  With Green ROI you are proactive in recognizing what is coming and what is expected in the market.

 

"We offer the Green ROI workshop for today’s organizations because 
1.      You have the desire to go Green; we give you the knowhow 
2.      You intend to give back because you are socially responsible 
3.      Your organization’s image and your reputation is important to you

 

"We will demystify what it means to go Green

"Do not make a choice between being profitable/saving resources and going Green.  DO BOTH. Save money/increase your profit and create yourself a robust corporate image and reputation by going Green through our concrete 10 step process.  Your actions will result in a marketing campaign with a substantial return on your investment.

"There are only 40 seats available per session.  These sessions fill up rapidly and the reducedworkshop fee will be offered only once in 2009 at this prices. These four-hour sessions will be offered at $265 per session starting March of 2009. "
While 'going green' may sound cool and trendy, and maybe even sexy, Rastegar says there's much more driving the movement, especialy when profit magrins for many companies are razor thin:
"Not only it makes sense for them to invest in going Green and learning pragmatically to go Green, it is also a matter of image as the companies who delay going Green or dismiss going Green will be considered dinosaurs in their industry.
"Small businesses going Green by habits and by small investments in tools and learning about the incentives available will actually save money in the long and short run and profit financially by reinventing their image and their reputation. I can not think of a risk associated with going Green."
And then we asked him, why name the movement - Green ROI?
"ROI means a return on investment.  As Americans we value our free market system so in order to justify a investment of time and money business people like to know that their efforts will pay off.  Some have a longer term vision with big returns and others requires quicker returns.  They both have their merits.  So I wanted to make sure that living our conscious also pays off which is a win/win for our health, our economy, and for prosperity."
Check it out.
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